Immersive commerce.
The next layer of shopping.
AI-powered styling, fit intelligence, and real-time inspiration—elegantly embedded into the shopping journey.
A commerce layer built
for conversion, fit
& shopper confidence
The Ataelia is an immersive digital salon seamlessly embedded into the e-commerce journey. It brings personalized styling, size intelligence, and shopper insights into the moment of purchase.
Designed to guide decision-making and deepen engagement, Ataelia elevates the purchase experience without adding friction, headcount, or operational complexity.
Designed to inform, inspire, and convert
Ataelia blends editorial styling with real-time intelligence—helping shoppers feel confident in what they’re buying, while delivering measurable impact across the purchase journey.
AI Stylist
Conversational styling that curates complete looks based on shopper behavior, intent and context.
Perfect Fit Guidance
Personalized size guidance informed by measurements, past purchases, and AI-driven product logic that helps shoppers choose sizing with confidence.
Shopper Insights
Real shoppers provide peer validation and look-based feedback—sparking inspiration and reducing uncertainty.
The intimacy of the fitting room, reimagined for e-comm
Ataelia integrates styling, fit intelligence, and inspiration into the e-commerce flow—turning product discovery into personalization, and checkout into a moment of clarity.
The intimacy of the fitting room, reimagined for e-comm
Ataelia integrates styling, fit intelligence,
and inspiration into the e-commerce flow—turning product discovery into personalization, and checkout into a moment of clarity.
1.
Look Curation Interface
Styled looks are generated in real time, based on what the shopper is considering, what’s
in their bag, and how they shop. It’s an editorial approach to decision-making that replaces choice fatigue with clarity and intent.
2.
Fit Personalization Layer
Size recommendations are tailored to their profile, shopping history, and the nuances
of each piece—giving their the confidence
of a perfect fit, before anything ever ships.
3.
Peer Validation & Feedback
Shoppers gain confidence from real-world styling cues and look-based feedback drawn from others who’ve bought, worn, and kept it—bringing the intimacy of the fitting room into
the digital space.
4.
Conversion Activation Moment
The checkout moment becomes a styled, confident close—fueled by fit, validation,
and a look that feels right. What once felt transactional now feels personal, complete,
and ready to keep.
Real results for modern retail
Designed to improve key retail metrics including conversion, average order value, return rates, and customer retentions.
Drives conversion through styling intelligence
Shoppers don’t need more options—they need clarity. Ataelia introduces styling cues, fit support,
and look refinement at the point of purchase
nudging intent into action.
Increases AOV through complete-the-look styling
When shoppers see how a piece can be styled,
they’re more likely to complete the look. Ataelia
surfaces thoughtfully paired additions—turning individual items into elevated, intentional
purchases.
Reduces returns through intelligent fit cues
Contextual fit support, powered by sizing logic
and behavioral data, helps shoppers choose
accurately—leading to fewer sizing
inconsistencies and more pieces kept.
Drives retention through styling experience
When shopping feels styled, smart, and human—shoppers come back. Ataelia builds a branded
journey that’s memorable, personal,
and repeatable.
Real results for modern retail
Designed to improve key retail metrics including conversion, average order value, return rates, and customer retentions.
Drives conversion
through styling intelligence
Shoppers don’t need more options—they need clarity. Ataelia introduces styling cues, fit support,
and look refinement at the point of purchase
nudging intent into action.
Increases AOV through
complete-the-look styling
When shoppers see how a piece can be styled,
they’re more likely to complete the look. Ataelia
surfaces thoughtfully paired additions—turning individual items into elevated, intentional
purchases.
Reduces returns
through intelligent fit cues
Contextual fit support, powered by sizing logic
and behavioral data, helps shoppers choose
accurately—leading to fewer sizing
inconsistencies and more pieces kept.
Drives retention
through styling experience
When shopping feels styled, smart, and human—shoppers come back. Ataelia builds a branded
journey that’s memorable, personal,
and repeatable.
We’re not predicting
the future of e-commerce.
We’re building it.
Join our early access list and be the first
to preview Ataelia’s styling intelligence.
